In the modern era of technology, the traditional brick-and-mortar store doesn’t get you that much sales and traffic. The reality is that since the digital revolution people shop online. That too just for the sake of convenience because people nowadays want to get their favorite products at the comfort of their home. So websites play a crucial role in the business market today. As a result, most businesses have witnessed more online sales rather than in-store sales, and the numbers of online business and sales just keep getting higher and higher. I mean look around you. Almost all of the businesses have a website where they are offering their services on the internet. So you might conclude that the old-school brick and mortar store in pretty is useless? Well, the answer is yes and no. You see, the method of sale and purchase is the same but the platform is changed from a store to a website on the internet. Believe it or not but that is actually the case. Just like a store you need staff on your website to cater to the customer according to their needs and wants. Similarly the overall ambiance, aesthetic, and hospitality of your website are as important just like in a store. This is where web designing comes in. The art of web designing is simply developing and enhancing the overall look, design, and feel of your website. Web design plays an important role in your online business journey.